Statistics and Activity Report for Sponsors

Introduction

Upon logging into your sponsor dashboard, you'll likely encounter a visual graph displaying key performance indicators for your listings. This article serves as a guide to interpreting this valuable data, explaining what each metric represents and how it can help you understand the visibility and engagement of your listings.

Navigating Your Statistics:

You have the ability to customize the information displayed on your graph. By clicking on the "View More Stats" option, you can toggle on or off various metrics to focus on the data most relevant to your needs. Below is a detailed explanation of each available statistic:

• Leads: If the listing owner has included an email address within the listing form, this metric counts the number of times users have clicked the "Send Email" button to directly contact you. This represents potential leads or inquiries generated through your listing.
• Website Views: For listings that include a link to an external website provided by the listing owner, this statistic tracks how many times users have clicked on that link to visit the external site. This helps gauge the traffic your listing is driving to your own web presence.
• Phone Views: This metric provides a cumulative count of all clicks on your listing to view its detailed information page since the listing was first created through phone web browser.

Conclusion

The Statistics and Activity Report on your sponsor dashboard offers valuable insights into the performance of your listings. By understanding each of these metrics, you can gain a better grasp of your listing's reach, user engagement, and the leads and website traffic it is generating. Regularly reviewing this data can inform your strategy and help you optimize your listings for even greater impact.