How to use Campaign Monitor

Introduction

Campaign Monitor is a third-party email marketing tool that integrates with eDirectory, it is a widely used platform for managing newsletter subscribers and sending email campaigns. With this integration, eDirectory users can efficiently collect and manage newsletter subscribers.

Understanding the Campaign Monitor Integration

Campaign Monitor is a powerful email marketing platform that allows businesses to create, send, and analyze email campaigns. By integrating Campaign Monitor with eDirectory, site owners can easily build subscriber lists and reach their audience with targeted newsletters.

Creating a Campaign Monitor Account

Creating a Campaign Monitor account is free, and you are only required to make a payment when you decide to send a newsletter. This allows you to explore the platform, set up your subscriber lists, and create email templates before committing to a paid plan.

When sending campaigns, users have two pricing options:

  • Monthly Subscription – Ideal for those who send frequent emails, offering unlimited campaigns for a fixed monthly fee.
  • Pay-Per-Campaign – Suitable for occasional senders, allowing you to pay only when you send a campaign.

Pricing details are displayed when you set up a campaign, after selecting your recipients and before sending the email.

How to Connect Campaign Monitor to eDirectory

  1. Go to the Campaign Monitor website at https://www.campaignmonitor.com/ and click See Plans.

  1. Choose a plan that best fits your needs.

Note: Since this is an external platform, using Campaign Monitor requires payment according to the plan you select. eDirectory is not affiliated with the platform and cannot provide pricing information, plan details, or support. For assistance with pricing or features, we recommend contacting Campaign Monitor directly.

  1. Access your Campaign Monitor dashboard, click your profile, and select Account Settings.

  1. On the account settings page, click API keys.

  1. Click Generate API Key. Campaign Monitor will ask you to enter your password to generate the API key.

  1. Copy the generated API key.

  1. In eDirectory, go to Promote > Newsletter in the Site Manager and paste your API key in the API Key field.

  • Create a campaign inside your Campaign Monitor account and give it a name.
    • Back in your eDirectory panel, in the Newsletter Name field, select the campaign you just created.
    • Save your settings.

Once the API key is correctly configured, the selected campaign will automatically receive signups from users who subscribe via the newsletter widget on your eDirectory website.

Adding the Newsletter Widget in eDirectory

Once the integration is complete, you can display the newsletter signup form on any page of your site:

  1. Go to Design > Page Editor in the Site Manager.
  2. Select the page where you want the form to appear (e.g., homepage, contact page).

  1. Click Add a Widget.

  1. Find and select the Newsletter widget.

  1. Customize the widget using the available options:
    • Title: Create an attention-grabbing title (e.g., “Stay Updated,” “Join Our Email List”).
    • Description: Add a short, engaging description encouraging users to sign up (e.g., “Get the latest news and exclusive offers delivered straight to your inbox!”).
    • Background Image: Optionally add a background image to enhance the widget’s visual appeal and maintain your brand identity.

Save your changes to display the form on the selected page.


Support & Assistance

Since Campaign Monitor is a third-party platform, eDirectory does not provide support for managing campaigns, lists, subscribers, or billing issues. If you need help with these features, visit the Campaign Monitor Help Center: https://help.createsend.com/

This resource provides comprehensive guides, FAQs, and troubleshooting support for Campaign Monitor users.

Alternative: Using MailChimp Instead

If you prefer a different email marketing solution, eDirectory also supports integration with MailChimp as an alternative to Campaign Monitor. MailChimp is another widely used email marketing service that offers similar features for managing subscriber lists and sending campaigns.

To learn more about integrating MailChimp with your eDirectory site, visit: MailChimp Integration

Conclusion

Integrating Campaign Monitor with your eDirectory site is an effective way to build and manage your newsletter subscribers while keeping them engaged with targeted email campaigns. Whether you choose Campaign Monitor or MailChimp, both options provide professional tools to enhance your marketing efforts and grow your audience.

If you are ready to start using email marketing to boost your business, follow the steps above to set up your preferred platform and start connecting with your audience today!

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