Optimizing SEO with eDirectory: A Comprehensive Guide for Site Managers

eDirectory offers site managers the necessary tools to have complete control over the SEO configuration of their website, enabling optimization in accordance with Google's best practices. By leveraging eDirectory's integrated SEO features, you can improve your site's visibility in search engine results.

This guide will lead you through eDirectory's default SEO features, demonstrating how to optimize your site’s pages, titles, content, categories, and locations to enhance search engine performance.

Optimizing SEO for Site Pages

To configure SEO for the pages on your website, use the Page Editor in eDirectory. Here’s how:

1. Go to: Design → Page Editor.
2. Select a page you wish to edit (e.g., the homepage).

3. Click on "Show SEO and Advanced Options": This option enables you to adjust key SEO elements such as:
   • Meta Description: Craft a concise description of the page’s content.
   • Keywords: Add relevant keywords to improve search engine visibility.
   • Scripts: Insert custom scripts in the page header for additional functionality.

This flexibility allows you to fine-tune the SEO for each individual page on your site.

Optimizing SEO for Site Name and Page Titles

In addition to page content, you can also configure SEO for your site’s name and page titles as follows:

Site Name SEO:

1. Go to: Settings → Basic Information.
2. Enter the desired title in the "Website Name" field. This title will appear as the title tag for your site.

Page Titles SEO:

1. Go to: Design → Page Editor.
2. The page title you define here will be reflected in the title tag, helping improve your SEO performance for specific pages.

This ensures that both your site name and page titles are optimized for search engines, improving your overall SEO strategy.

SEO for Site Content

eDirectory allows clients to manage the SEO for various content types like listings, classifieds, articles, events, and deals. Here’s how you can optimize your content:

1. Go to: Content.
2. Add/Edit Content: Choose a content type (e.g., listings or classifieds).

3. SEO Fields: For each content item, you can customize:
   • SEO Title: Create a title optimized for search engines.
   • Slug URL: Define a search-friendly URL.
   • SEO Keywords: Add relevant keywords for better visibility.
   • Description: Write a detailed description to improve search engine indexing.

This functionality ensures each piece of content on your site is SEO-optimized, which can improve indexing and visibility.

Optimizing SEO for Categories

You can also optimize the SEO for the categories within your site. Here’s how:

1. Go to: Content → Choose a content type (e.g., listings) → Click on "Categories."

2. Edit Category: Hover over the category and click the "pen" icon to edit it.

3. Click on Advanced Options and scroll to the SEO settings for the category. You can configure:
   • SEO Title
   • Slug URL
   • SEO Keywords
   • Description

By optimizing the SEO for categories, you can improve the ranking of specific segments within your site.

Optimizing SEO for Site Locations

To enhance the SEO for specific locations within your site, follow these steps:

1. Go to: Settings → Language & Geography.
2. Click on the Location Data Tab.

1. Edit Location: Choose a location to edit.

   SEO Fields: Similar to categories, you can edit:

   • SEO Title
   • Slug URL
   • SEO Keywords
   • Description

Optimizing SEO for locations is crucial for improving visibility in local search results, especially for businesses targeting specific regions.

Optimize your site effectively and feel free to reach out if you have any questions!