Enhanced Phone Number Statistics in Version 13.6

Introduction

We're excited to announce a significant enhancement in eDirectory version 13.6 that provides you with richer data on how users interact with your website. The key improvement lies in the tracking of user engagement with phone numbers: clicks on additional phone numbers listed within listings are now recorded in your statistics reports, mirroring the existing tracking of primary phone number clicks for listings, events, and classifieds.

1. Comprehensive Phone Number Click Tracking for Listings:

Site Manager Perspective:

Navigate to the specific listing you wish to analyze within your Site Manager.
Click on the listing title, then select Traffic Reports.

Within the Traffic Reports, you will now find two new, valuable statistics fields providing a more complete picture of phone engagement:

Phone Number Clicks: Tracks clicks on the primary phone number associated with the listing.
Additional Phone Clicks: Tracks clicks on any additional phone numbers provided within the listing details.

Sponsor Perspective:

Business owners and sponsors can also access this enhanced phone number click data directly through their individual dashboards.

1.1. Expanding Insights with the Instant Messaging Plugin (WhatsApp and Telegram):

If you have the Instant Messaging Plugin installed on your eDirectory platform, this enhanced statistics feature extends to popular messaging apps. You and your sponsors will gain visibility into user interactions via WhatsApp and Telegram.

Site Manager View (with Plugin):

The Traffic Reports will now include detailed statistics on interactions through these messaging platforms, displaying WhatsApp Clicks and Telegram Clicks alongside the phone number click data.

Sponsor View (with Plugin):

Sponsors can access these valuable WhatsApp and Telegram interaction statistics within their dashboards, providing a holistic view of how users are connecting with their listings.

If you haven't yet integrated the Instant Messaging Plugin, you can acquire it through this link.

For more in-depth information about the Instant Messaging Plugin and detailed instructions on setting up your chat integration with WhatsApp and/or Telegram, please refer to this article: Instant Messenger Plugin

2. Enhanced Phone Number Click Tracking for Classifieds:

The Traffic Report functionality now includes detailed statistics specifically for phone number clicks within the Classifieds section of your eDirectory.

Site Manager View (Classifieds):

You will now see a clear count of Phone Clicks for each classified listing within the Traffic Reports.

Sponsor View (Classifieds):

Sponsors managing classified listings can also view the same phone click statistics directly within their personal dashboards.

3. Introducing Phone Number Click Tracking for Events:

This valuable enhancement now extends to the Events section, providing insights into user engagement with the contact phone numbers listed for events. The system will now accurately track clicks on phone numbers associated with events.

Site Manager View (Events):

The Traffic Reports for events will now display the Phone Clicks count, allowing you to understand how users are reaching out about events.

Sponsor View (Events):

Event organizers and sponsors can also access these phone click statistics within their respective dashboards.

The Significance of This Enhanced Data:

This new feature equips you with more comprehensive and actionable data to analyze your audience's behavior and understand how they are engaging with the various listings, classifieds, and events on your platform. By tracking clicks on both primary and additional phone numbers, as well as interactions through popular messaging apps, you gain a deeper understanding of user preferences and communication methods.

Conclusion

If you have any questions or require assistance in understanding or utilizing this enhanced phone number statistics feature, please do not hesitate to contact our dedicated technical support team at support@edirectory.com.