Having your website property verified on Facebook is essential for accessing features such as audience insights and social plugin integration. Additionally, creating a sitemap helps search engines understand your site's structure, facilitating page indexing. Let's explore these processes in detail.
Verifying Site Property on Facebook:
1. Access the Facebook Business Manager:
- Go to the website: https://business.facebook.com/ and log in to your account.
2. Create a New Domain:
- On the left side, click on "Brand Safety" and then "Domains." Click on "Add."
3. Add a New Domain:
- Enter your site's domain in the "Your domain" field without "https" or "www," just the name of your site. Example: test.com.br, and click "Add Domain."
4. Copy the Meta Tag:
- After adding the domain, copy the generated meta tag as shown in the image below.
5. Access the eDirectory Admin Area:
- After copying the meta tag, go to the administrative area of your eDirectory site under Promote → SEO Settings → Webmaster Tools.
- Paste the Meta Tag into the "Facebook Business Tools" field and save the changes.
6. Verify Your Domain:
- After pasting the meta tag on your eDirectory site, return to the page where you copied the meta tag and click "Verify Domain."
7. Site Verified:
Done, a pop-up message will appear, indicating that your domain has been successfully verified. Just click "Done."
By following these steps, you will have successfully verified your site's property on Facebook, granting access to advanced features. Make sure to follow each step carefully to ensure a seamless integration with the platform.